Mon. Aug 19th, 2019

Five reasons to attend the IAB Summit19 

On the 28th of March, South Africans with a passion for digital will converge at the IAB Summit19.

The post Five reasons to attend the IAB Summit19  appeared first on The South African.

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In only five years, it’s become known as the place to network, engage with leading digital thinkers and get a glimpse of where digital innovation in South Africa is headed.

It’s no surprise then, that this year’s summit is themed: The New Now, Transformation through the Power of Digital. With only 500 seats available, tickets are selling fast. And this year, there are several reasons why you should reserve your seat ASAP.

1. Deep dives on the most important topics affecting digital

This year’s IAB Summit19 covers all
facets of The New Now, from
corporates evolving through digital disruption and results-driven digital
product development to the intersection of marketing and street culture, youth
participation in digital and using online tools to empower underprivileged
communities. If it is trending, it will be on the lineup at the IAB Summit19.
Every talk will be 30 minutes or less, giving you enough meat to go back and
implement the principles in your own business’ context.

2. New, live tech showcases

Digital doesn’t stand still, and
neither do we. It is important that we connect the theory and best practices of
digital with its practical use and impact, which is why this year’s Summit will
include new 15 minute demos showing technology in action with live audience
participation.

3. Quick, snackable insights from brand leaders

The goal of the IAB Summit19 is for
the audience to learn as much as possible, and come away with insights, tips
and strategies that can be adapted in their own environments. For this reason, the
IAB SA has introduced a series of 10×5’s, which are 5 minute bursts of fast
learning insight from leaders in the direct brand economy. Each speaker will
have 10 slides, with 10 insights, lessons or values that they would like to
share.

4. A focus on talented youth

While there will be plenty of
experienced industry stalwarts sharing their knowledge, the IAB wants to
celebrate the youth who are making waves in our industry. As an industry, we
know that our youth bring the perspective and state of mind to lead our
businesses into the next evolution of our digital economy. Now is the time to
focus on our young rock stars who are already propelling our industry forward
into 2019 and beyond.

5. Network with the best publishers, brands and agencies

The IAB Summit19 is not only about
what is presented on stage, but what goes on off stage too. As a meeting of
digital minds, the IAB Summit19 is a gathering of leading digital execs, as
well as up and coming talent. All facets of digital marketing in South Africa
will be represented, making it a melting pot of the most innovative thinkers in
the industry.

These are just five of the reasons to attend the IAB Summit19. To book your ticket click here or to learn more about the program, event sponsors and the lineup of the day, visit the event website. And remember, IAB members get a discount!

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The 5th Annual
IAB Summit19 is brought to you by DStv Media, Gumtree, Accenture Interactive
and our Partners , Newsclip, G-Star, Media 24, Tiso Black Star, Business Live,
The South African, Spark Media, Creative Spark, Social Lab and BizCommunity.

The post Five reasons to attend the IAB Summit19  appeared first on The South African.

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